Aliya Farooq is a highly sought-after beauty industry expert and a professional beauty expert. A renowned figure among celebrities, editors, bloggers and skincare obsessives everywhere. She is a qualified Australian licensed dermal aesthetician and is a member of the coveted BABTAC and CIDESCO associations. Her partnerships with Guinot, Dermalogica, Thalgo, L’Oréal Isabelle Lancray and Toni & Guy has allowed her to expand her horizons professionally. An established household name with a 20 year pedigree, Aliya is the pioneer of several new beauty and skincare trends and treatments such as introducing the exclusive micro-dermal treatments in Pakistan.